Demographics

Canadian Water Ski & Wakeboard Demographics

Participants – 3.4 million (tried the sport at least once) Recreational – 65,000 (3 – 4 x/wk during summer) WSWC Membership – 8,000 Gender – male 78% female 22% 

Age 

  • under 18 45%
  • 30 – 39 10%
  • 18 – 29 35%
  • 40+ 10%

Income

  • 10% of household earnings are under $40,000 per annum
  • 35% of household earnings are between $40,000 – $60,000 per annum
  • 55% of household earnings are over $60,000 per annum

Occupation

  • Business/Management 30%
  • Labor 5%
  • Professional 25%
  • Clerical 5%
  • Self Employed 20%
  • Other 15%